Webinars Vs Podcasts – The Pros And Cons
Webinars and podcasts have become important marketing tools for the online entrepreneur. Let’s take a look at just a few of the ups and downs of podcasts and webinars for the online entrepreneur to grow their business.Smart E-Commerce: Learn How To Protect Your Company Against Coupon Abuse
Of course, an effective and easy way to attract new customers for a young venture or product is to offer special deals in the form of coupon codes. With the help of promoters and referrers, success can be guaranteed. But giving away promo codes has its own downside: when uncontrolled, chances are, someone will certainly find a loophole to abuse the promotion.How to Create Content That Will Sell a Website
If you’re planning on creating a membership site, then you need to ask yourself how you can create content that will be good enough to sell that site. This might sound extreme but ultimately, this is what you will be doing: creating content that will be compelling enough that people will pay in order to get more. So the question is: what kind of content do people find engaging enough that they would be willing to pay for it?Trends of Business to Business Marketing
Business-to-business (B2B) refers to a situation where one business makes a commercial transaction with another. This typically occurs when: A business is sourcing materials for their production process (e.g. a food manufacturer purchasing salt.A business needs the services of another for operational reasons (e.g. a food manufacturer employing an accountancy firm to audit their finances).A business re-sells goods and services produced by others (e.g. a retailer buying the end product from the food manufacturer).Five Commandments for Online Reputation Management
In the digital era, reputation management has gained an extra perspective. You have to be careful about online reputation as the detractors and the disgruntled find it easier to troll you on the Internet. It is no doubt easier for them, compared to the heydays of electronic and print media.