This article centres around formulating a digital marketing strategy and implementing a digital marketing plan for a business. In this digital age, businesses cannot afford not to have a digital marketing plan has technology is increasingly influencing our business and social lives. As a matter of fact, a business without a digital marketing plan is a business planning to fail.

Having an online presence is more than a necessity these days and with online presence comes the importance of digital marketing. Digital marketing solutions are of different types and what you opt for completely depends on your requirements. That is why it is really important that you invest in social media marketing. It is a great way to connect to your customers and also increase your sales, if you are into e-commerce.

People love in-person events, and a webinar is about as close as you can get to having an in-person event without actually having one. Here are 8 tips for hosting a successful webinar.

Internet marketing strategy is never “complete” it’s always a work in progress. You constantly have to tweak it and adjust it in order to achieve the desired results. Keep reading for great tips to enhance your strategy to market online.

Affiliate marketing is a great way to start an online store. Some affiliate marketers are making six figures by putting the right products in front of the right people at the right time.